Baby Yoda's taken the hearts of fans everywhere, and now, after making the rounds online, it looks like the wide-eyed 50-year-old child has managed to find himself in a meme together with Paul Rudd.
Apparel and accessories based on Disney Plus' popular "The Mandalorian" character will be available at Target, Kohls, Macys, and more in the coming days, an individual with knowledge of the situation tells Insider. Unfortunately, none of the Baby Yoda toys are available just yet.
However, he did add that the Baby Yoda nickname is "very clear".
The toy company - which has an exclusive license from Disney to make Star Wars, Marvel, "Frozen", and Disney Princesses-related toys and apparel - announced it will be releasing a line of baby Yoda toys and products in an exclusive CNBC report.
With that in mind, beware of Baby Yoda bootleg merchandise.
Bookmark this post for now, as I'll update this as soon as we get some official merch for The Child.
Merchandise wasn't available at launch to preserve the character's reveal.
The first Mandalorian Lego set is this AT-ST Raider (#75254).
The latest wrinkle, in which the bounty hunter with no name (and so far no visible face) acquires a conscience, underscores the deft way in which producers Jon Favreau ("Iron Man") and Dave Filoni (a veteran of the "Star Wars" animated shows "Clone Wars" and "Rebels") have combined those elements. In less than a week, the small Baby Yoda, who we still don't know much about, united a fandom. What kinds of merchandise would you like to see? Who wouldn't want more toys and merchandise featuring them? Last year, toymakers also struggled in the absence of a Star Wars movie in theaters and the first USA holiday season without Toys "R" Us, which closed more than 700 stores last year.
More Mandalorian LEGO and Funko Pops are pretty obvious, but we should also expect things like Mandalorian toy armor, a Sandcrawler playset (expect some Jawa figures), and a figure for whatever that Rhino-looking beast from Episode 2 is called.