This is Samsung's first foldable phone (warning: it isn't pretty)

Royole FlexPai World’s first foldable smartphone launched check features

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Denison talked briefly about the technology behind the Infinity Flex Display and how it had to be able to withstand being folded and unfolded repeatedly without degradation. But as of right now, those enhancements are mostly just guidance for developers to start using already-existing features that are built into Android.

The ball is now in Samsung's court as they are expected to pull the curtains on their own foldable smartphone on November 7, U.S. time. We think of a smartphone screen as a rigid piece of glass that's limited by the size of the device itself.

The basics, however, are clear. The device is likely to house a battery of about 3,000mAh and is likely to have more battery consumption due to dual display. He did unfold the device, however, and as expected, it transformed into a 7.3-inch tablet. Though there will be a "Foldables" session this week at the developer summit that will reportedly have more to share.

Samsung recognizes that this new form factor will take time for developers to accommodate.

Samsung is all set to announce details of its foldable phone at the Samsung Developer Conference to be held on November 7 and 8. Glen Murphy, director of design for Android at Google, spoke at the conference.

Royole, for instance, expects to sell its foldable-screen phone - the FlexPai - for at least NZ$1900 once it comes to the United States - something that won't happen until next year, at the earliest.

Samsung says it'll soon be mass producing its foldable phone.

If leaks are true, the Snapdragon 845 will be powering the foldable phone, paired with with 4 or 6GB of RAM and 256GB of storage. Earlier this week, consumer electronics startup Royole announced a similar device in China.

Samsung's announcement also comes just one day after its fiercest rival, Apple, launched two new tablet computers in stores.

The gadget, which was briefly demonstrated on stage at the fifth annual conference, features a screen on the front of the device like a regular smartphone.

"Samsung needs to focus on perfecting a few killer use cases when a product does come out", said industry analyst Patrick Moorhead in a tweet.

Samsung's flagship smartphones Galaxy S9 and the Galaxy Note 9 are a big hit in terms of revenue and shipments for the company.

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