Kylie Cosmetics sales reach $400 in revenue

10 years! To commemorate the successful show the Kardashian  Jenner brood revealed they had filmed an anniversary special set to air on E! on Monday September 25th

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Another day, another Keeping up with the Kardashians spin-off with the baby of the Jenner duo striking out on her own as her Life of Kylie debuted on Sunday night (6 August).

Nineteen was a pretty busy year for Kylie; she starred in her own reality show, Life of Kylie, and expanded her makeup brand.

The business is reportedly on track to pull in $1 billion by 2022 - an astonishing number when compared to the history of its long-serving industry competitors.

The US$29 kits - which have a lip liner and a co-ordinating lipstick - sold out in under 30 seconds on kyliecosmetics.com; WWD reported that they only had 5000 kits in each colour - so 15,000 units total.

As well as numerous fashion ventures, Kylie has a growing cosmetics empire to her name thanks to her beauty brand Kylie Cosmetics.

"Kylie is hardworking, creative, focused and she has the most wonderful work ethic of anybody I'd ever met in my life and she really considers this her true passion, but an honor and a huge responsibility", Kris said.

As her fans gear up for the exciting show, we take a look at Kylie Jenner's drastic transformation from a cute, innocent-looking kid to a charismatic, glamorous fashionista and diva. "I think it's time people walk into a store and see Kylie Cosmetics".

The social media mogul added that she wasn't sure if people would like her products upon their initial launch. "You know so It kinda like made me reevaluate my music and kinda like how I move and carry myself I think because I know more women are watching what I'm doing".

"In the beginning I thought my brand had to be consistent and everything (had to) look the same and that was stressing me out", Kylie said.

Kylie Lip Kits formally became Kylie Cosmetics in February 2016, with a relaunch of the three original lip kits and three new shades for Valentine's Day. The show has to end eventually, and I'm not going to leave until we're all done with it, but by 20 I want to have the whole of my cosmetics line out, because that's my primary focus.

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