Z's '4:44′ Reaches Platinum Status Within One Week Of Streaming

I.D. worked closely with Jay-Z on every track on the rapper’s new album “4:44.” Credit Lenny S

I.D. worked closely with Jay-Z on every track on the rapper’s new album “4:44.” Credit Lenny S

Jay-Z's 13th studio album, 4:44, is officially certified Platinum by the Recording Industry Association of America (RIAA), recognizing one million albums sold and/or streamed in the United States.

West coast hip hop innovator Snoop Dogg has revealed that he illegally downloaded Jay-Z's recent album because he did not have Tidal and wanted to hear the new material. However, some people were scratching their heads when a photo popped up of him accepting his platinum plaque, which reportedly was taken before his album dropped on June 30. Though Jay-Z has often framed himself as a multimillionaire feasting on capitalism, 4:44 feels reflective, socially conscious and candid, allowing us to truly appreciate his artistry.

"TIDAL.com #RIAAPlatinum #444", reads the IG caption.

Jay-Z's new album 4:44 has been available for public consumption for less than a week, but according to the RIAA, it's already achieved numbers that would suggest otherwise.

One unpalatable thought (for Jay-Z anyway) is that his new music simply isn't the cultural event it was a few years ago. On Monday, that barrier was eliminated, with the album made available to all Tidal subscribers. In this case, Sprint paid for these free albums, which means the downloads still count toward the album's platinum certification.

"4:44" is now a #Tidal exclusive. It turns out, he pretty much took a play out of his Magna Carta Holy Grail playbook.

"People just wanna have a good time", he said while saying that Jay Z "cannot be the best rapper at 47".

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