Soon after President Trump told the New York Times Wednesday that O'Reilly "shouldn't have settled" because he did "nothing wrong", the Fox anchor tweeted out a story about California's sanctuary state status.
A CNN panel on Wednesday nailed why Donald Trump offered support for Bill O'Reilly despite the five allegations of sexual harassment levied against the Fox News host, noting the parallels between O'Reilly and Trump. A New York Times article published over the weekend outlined the $13 million Fox has paid to settle sexual harassment allegations against the host.
The news has sparked an exodus of advertisers telling Fox they didn't want to be involved in O'Reilly's show.
"I think he shouldn't have settled; personally I think he shouldn't have settled", the president added.
Fox News itself makes up one-fifth of parent company 21st Century Fox's profit, according to estimates from Anthony DiClemete, a media analyst with the Nomura investment bank.
"There's background here. We all remember the "Access Hollywood" tape and the things he was saying on that tape, and some of the accusations leveled at him", the senior political reporter said of Trump.
A spokesperson for Hyundai told CNN that while it does not now have any spots on O'Reilly's show, following the "recent and disturbing allegations", it has reversed its decision to run any commercials in the near future.
O'Reilly is Fox News' top revenue producer, according to research firm Kantar Media, bringing in over $178 million in ad dollars in 2015 and $118.6 million in the first nine months of 2016. In my more than 20 years at Fox News Channel, no one has ever filed a complaint about me with the Human Resources Department, even on the anonymous hotline. The combination of investigative journalism and the good ol' free market has done what the legal system was helpless to do - hold a celebrity with a massive platform accountable for allegations of rampant sexual harassment.
The worst part of my job is being a target for those who would harm me and my employer, the Fox News Channel.