McDonald's Develops Better Straws to Let You Enjoy Shakes

Behold: McDonald's invents the straw of the future

McDonald's has re-engineered drinking straws

McDonald's has hired aerospace and robotic engineers to redesign the regular straw to deliver the fifty-fifty ratio of flavors of its new Chocolate Shamrock Shake.

The straw, dubbed a "Suction Tube for Reverse Axial Withdrawal", was designed with St. Patrick's Day in mind. Yes, really. (The company clearly has money to burn.) The scientists used their advanced knowledge of physics to cut holes in the device, which has a U-shaped curve at its base.

The redesigned STRAW - short for "Suction Tube for Reverse Axial Withdrawal", will solve one problem: having to wait for your shake to melt a bit before you can get the flawless mix of chocolate and mint flavors. The innovation is a J-shaped straw with strategically-placed holes created to optimize the consumption of the drink.

In order to give customers a better drinking experience, McDonald's asked specialist laboratory NK Labs, in partnership with JACE, to come up with a tool to optimise suck-ability.

McDonald's revealed the S.T.R.A.W.by means of a big Facebook Live event, complete with adoringly rendered pans over its sleek surface. It was not as simple as it may seem to develop something that could deliver a proportional amount of both mint flavors and chocolate in one sip.

Developers at NK and JACE labs worked on the development of this gadget for months. It will be available in limited quantities to individuals who actually desire a fancy crafted straw that is available in its own outrageous case. McDonald's Shamrock Shakes are coming back.

McDonald's claims the straw enables the two flavours to be sucked up at the same time. Sadly, McDonald's will limit the straw distribution.

The burger chain has produced only 2,000 straws for Shamrock season.

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